2025.04.23

Stacks Asia Foundation teams up with Taptive, SNZ Capital, LunarCrush, and Coinage to Activate The First 21,000 BTC on Stacks, the leading Bitcoin L2

Read this article in 한국어 | 日本語 | 中文
The initiative will build on the momentum this group drove for the two previously filled sBTC caps and will focus on true activation of Bitcoin capital beyond the confines of the L1, making it ready for a host of smart contract-driven use cases and DeFi.
The Stacks Asia Foundation is excited to announce a new initiative with Taptive, along with SNZ Capital, LunarCrush, and Coinage, to meet a singular ecosystem goal — to grow the total value locked (TVL) of sBTC to its first 21,000 BTC, with aspirations well beyond that figure in the future. Building upon past experience with sBTC growth, Taptive will lead this initiative, focusing on both institutional relationships and marketing.

After reaching critical technical milestones in 2024, Stacks is well-positioned for this next phase of growth. The Nakamoto upgrade enabled fast blocks and Bitcoin finality, while sBTC brought programmable Bitcoin to the Stacks layer. These developments laid the foundation for an expanding DeFi ecosystem: STX DeFi TVL hit an all-time-high, and sBTC minters filled the latest sBTC Cap in less than 24 hours, bringing the total BTC deposits above 3,000 BTC (~$275M). Participants in early sBTC caps included established firms like UTXO Management, SNZ Capital, and Jump Crypto, signaling strong institutional demand for sBTC.

sBTC TVL growth is critical to the Stacks growth strategy, as outlined in recent roadmap discussions. This initiative will mobilize targeted resources to accelerate progress toward this goal.


Strategic Focus Areas

sBTC TVL growth is a broad objective, and the tactics to achieve it will evolve over time. Initially, the initiative will center around three core strategies, with Taptive leading execution and providing operational support:
  1. Institutional Relationships: Building upon the success of the first sBTC cap, Taptive will work closely with the Stacks Business Development Working Group and key ecosystem partners — including Trust Machines, Hiro, and Bitcoin L2 Labs — to lead an outbound institutional growth strategy. This effort will focus on building a pipeline of new Bitcoin capital into sBTC.
  2. Marketing Working Group: Top-of-funnel awareness is essential to long-term sBTC TVL growth. Taptive has already been playing a leading role in the Marketing Working Group, and this initiative will solidify their commitment to marketing Stacks and sBTC. In collaboration with LunarCrush, Coinage, and other contributors, Taptive will help drive coordinated marketing campaigns that promote both Stacks and sBTC.
  3. Application Support: Taptive will support ecosystem DeFi projects by helping them better integrate and utilize sBTC, aiming to bridge the gap between TVL inflows and active deployment in Stacks DeFi applications. This includes operational support, coordination, and matchmaking between protocols and liquidity.
With experience and relationships in the ecosystem, Taptive is positioned to make an immediate impact.
I've passionately believed in the Stacks ecosystem since I first read the sBTC white paper in late 2024. The vision and importance of sBTC has been clear from the start, and I plan to do what it takes to make sBTC the top tokenized Bitcoin asset.
Grant Nissly, Founder of Taptive

Meet the Teams
  • Taptive
    Taptive is a growth agency for the Bitcoin economy led by Grant Nissly. Active in the Stacks ecosystem for over 18 months, Taptive has supported go-to-market, marketing, and business development for projects like Hermetica, Stacking DAO, and STX City. It has also partnered with the Stacks Foundation on key initiatives, including sBTC growth and the Signer network. With 3+ years of experience across crypto—including The Network State, Ethereum Foundation, Superteam, and BanklessDAO—Taptive is now focused exclusively on the Bitcoin economy, with a strong emphasis on Stacks.
  • SNZ Capital
    SNZ Capital is a crypto-native, research-driven investment company based in Hong Kong, Singapore and US, with 200+ portfolios. Active since 2014, beyond investment, the SNZ team has been dedicated to community building and incubation. As one of the earliest backers of Stacks in Asia, SNZ has played a pivotal role in bridging Western blockchain projects with Asian markets. SNZ is committed to supporting innovation within the Bitcoin ecosystem, including Stacks, to unlock new possibilities for Bitcoin DeFi. SNZ is an early backer of sBTC, participating in both sBTC Cap 1 and Cap 2 and helping to bring sBTC’s TVL to over 3,000 BTC.
  • Lunar Crush
    LunarCrush, founded in 2018, helps investors, creators, and organizations track real-time trends across social media to make smarter investment decisions and shape more impactful narratives. By analyzing billions of social posts across 20,000+ assets, LunarCrush delivers actionable insights on market sentiment, engagement trends, and the influencers driving conversation. As part of this partnership, LunarCrush will provide the Stacks Asia Foundation and Marketing Working Group with deep social intelligence to inform go-to-market strategy. Their data helps pinpoint emerging narratives, measure mindshare, and quantify the momentum behind key assets and ideas within the Bitcoin ecosystem.
  • Coinage
    Coinage is a community-owned Web3 media platform covering news and crypto developments. Coinage operates as a decentralized autonomous organization (DAO) where contributors and community members play a role in shaping its direction. They recently became the first Web3 media DAO to pay out a distribution to NFT holders in the U.S. Traditional journalists are also core contributors to Coinage, led by founder Zack Guzmán.
Interested in getting updates about sBTC? Subscribe to the Bitcoin Is More newsletter and receive updates straight to your inbox.

Follow @StacksAsiaOrg for updates as the Foundation continues to roll out initiatives, key partnerships, and new projects that will further establish Stacks as the premier Bitcoin layer in Asia.

Press inquiries: press@stacksasia.foundation